draft kings
DraftKings is a prominent American digital sports entertainment and gambling company headquartered in Boston, Massachusetts. Originally launched in 2012 as a provider of Daily Fantasy Sports (DFS), the company has since expanded into a comprehensive platform offering sports betting, online casino games, horse racing, and prediction markets.
Core Offerings
- Sportsbook: DraftKings provides a wide range of betting options, including moneyline, point spreads, over/unders, parlays (including same-game parlays), player props, and live in-play wagering.
- Daily Fantasy Sports (DFS): Users can participate in various contest types, such as salary cap, snake drafts, and "Best Ball," across major professional and college leagues.
- Casino & Other Services: The platform includes online casino gaming, "DK Horse" for horse racing, and the "Pick6" fantasy game.
- DraftKings Predictions: A platform launched in late 2025 that allows users to bet on and trade contracts tied to the outcomes of sporting events and real-world occurrences.
Key Features
- Integrated Platform: DraftKings is known for its seamless integration of DFS and sportsbook services, allowing users to navigate both experiences within a single app.
- Rewards: The company utilizes "Crown Cash," a rewards currency that offers a straightforward dollar-to-dollar value ($1 in Crown Cash equals $1) usable across its various services.
- Technology & Data: It is recognized for being a data-rich platform, offering users betting trends, custom prop-building tools, and real-time updates.
- Responsible Gaming: DraftKings provides various responsible-engagement tools, including customizable "cool-off" periods and interactive educational experiences like "Gamalyze".
Recent Developments
- Partnerships: As of November 2025, DraftKings serves as the official sports betting and odds provider for ESPN.
- Acquisitions: The company has grown through strategic acquisitions, including Golden Nugget Online Gaming (2022), the lottery courier app Jackpocket (2024), and the predictions platform Railbird (2025).